NFC Bootcamp heads to Chicago for Near Field Communication training

NFC Bootcamp heads to Chicago for Near Field Communication training

Remember last month when the NFC Bootcamp hit New York in tandem with thinaire and the NFC billboard? Well, they are taking the NFC Bootcamp show on the road and hitting Chicago on November 16th. We all know that NFC marketing is an area of NFC that is likely to eclipse all other aspects of the technology in the long term. But where do you start?

Well, if you are in Chicago or can be in Chicago on November 16th you start by going to hear what the folks from OTA (OverTheAir) have to say about NFC marketing. OTA are training experts who produce the NFC Bootcamp that is unashamedly targeted at marketers and people who would like to learn how to use NFC marketing.

Or in their words “Come let OTA, the leader in RFID training and certification over the last 8 years and producer of the first US NFC training program, show you how to lead the way and knock it out of the park with NFC enabled advertising and marketing campaigns. NFC is a growing component of mobile marketing, creating endless possibilities for advertisers and brands to engage their customers in new and exciting ways.”

If you are in marketing and are not using or planning to use NFC in your campaigns, your skills are becoming outdated. If for no other reason than that you should attend NFC Bootcamp. By the end of this year there are projected to be 40 million NFC phones in the market. By the end of 2016 most will have the capability. There has never been a technology that can blend the online and offline worlds before in the way NFC can. That’s not even mentioning that there has never been offline analytics for campaigns that will help you prove the ROI and key metrics for your campaigns, like what is achievable with NFC.

Get the skinny on NFC marketing and advertising at NFC Bootcamp Chicago

“NFC Bootcamp Chicago will bring the most knowledgeable and respected leaders in the NFC industry together to present their visions and ideas. It will also feature the NFC Showcase, which will highlight real-world, hands-on demos of NFC technology at work.”

NFC Bootcamp Chicago will be held at:
Lincolnshire Marriott
Ten Marriott Drive
Lincolnshire, Illinois 6006

If you can’t make it to Chicago, they have other cities and dates which are as follows: Santa Clara, CA – December 14, Atlanta, GA – January 25 & Dallas, TX – February 22.

OTA will have a bunch of speakers from the NFC industry, and if you’re lucky you may even get some hands-on time with your favorite NFC device. If you are interested in attending the NFC Bootcamp, head over to the site by clicking here for more information.